Keeping up to speed with new trends and insights is both important and fun! This autumn OnSpotStory crossed the Atlantic to visit the biggest event for the attractions industry: IAPPA Expo in Orlando.

IAAPA is the leading global conference and fair for attractions, giving its visitors the possibility to meet industry leading suppliers and producers all under the same roof. We got plenty of inspiration at IAAPA and had the opportunity to discover exciting future trends that can be useful both creatively and for content work ahead of us.

Impressive Storytelling Using Modern Neuroscience at The Spy Museum

The overall focus of the fair was how to deliver groundbreaking content and entertainment that meet the demands of customer today […]